6th semester, bachelor's degree study
Bachelor thesis – Development of a packaging design for an allergy skin care series
Within the framework of the bachelor thesis, a packaging design was developed that includes fifteen products, which are divided into three different product types: Face care products, body care products and products especially for children. In addition to the packaging design, a brochure was created in which the ingredients and their positive properties are explained in short texts.
The purpose of this work was to show that the packaging design for allergy skin care products should not look clinical and be permanently designed in the same colors and typography in order to appear trustworthy. Instead, the right choice and combination of different design elements can equally inspire confidence in the customer and create an aesthetic, modern, timeless and trend-oriented packaging design.
